{"id":1372,"date":"2020-02-04T11:22:00","date_gmt":"2020-02-04T10:22:00","guid":{"rendered":"https:\/\/daylee.app\/how-we-called-it-daylee\/"},"modified":"2021-09-23T15:00:16","modified_gmt":"2021-09-23T13:00:16","slug":"how-we-called-it-daylee","status":"publish","type":"post","link":"https:\/\/daylee.app\/fr\/how-we-called-it-daylee\/","title":{"rendered":"How we called it Daylee"},"content":{"rendered":"\n
In the Bring The App<\/strong> we had an idea, we had a team, we had a pretty good running project, but we didn\u2019t have a name of the app. In fact, we had the name, but it was kind of \u201cOK, I can live with that\u201d name, but we wanted \u201cOMG, this is great!\u201d<\/p>\n\n At the beginning of 2017<\/strong>, when the project has begun, we called it Everyday<\/strong>. But it was just a working title, which evoked us not just everydayness, but also ordinarity. That\u2019s why we knew, that it couldn\u2019t be the final app name. We had several brainstoms with our team. We played with using the main app color in the project name for a while and it resulted to the name – Purple diary<\/strong>. Even though our explanation made us sense – project name strengthened with color could create strong band – our copywriter got rid of that idea quickly. She claimed that such name wasn’t good enough, because it didn’t give any additional value to user, what we had to admit.<\/p>\n\nThe very beginning<\/h2>\n\n